Proportions.com
Proportions introduced their whole food nutrition program for dogs in 2009. I developed comprehensive information architecture, interaction designs, site navigation, and highly interactive wizard to collect and manage pet profiles.
Published on:
2011
Information Architecture, Web Design
- Proportions.com
Client: SmartPak Canine
Project: Information Architecture, User Experience Design, User Research - Proportions introduced their whole food nutrition program for dogs in 2009. Working with their creative agency, Tank Design, I developed comprehensive information architecture, interaction designs, and site navigation. I worked closely with the client, the Tank Design team, and project engineers from initial concepts through production I also presented creative reviews with the client, conducted user research, and usability studies. The end result is a highly interactive user experience featuring a library of useful canine nutrition data, a wizard to collect new customer information and manage existing pet profiles, and purchasing path for auto-renewed delivery services. Proportions was one of several projects I collaborated on at Tank Design.
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The EMC Documentum Mobile client allows users to access their repository content and collaborate with other knowledge workers via their wikis, blogs, discussions, data tables on CenterStage. My role on the project is to provide comprehensive visual design and support the user experience design efforts. Version 1 of the appellation in available on iTunes now. Version 1.2 will release in spring of 2012.User Interface Design, mobile application2012 -
My contributions to xCP include extensive prototyping using AxurePro, Contextual inquiries and user research, development of personas, significant work on competitive analysis, and delivery of detailed user experience and information architecture.User Interface Design, Visual Arts, Information Architecture2011 -
My work on CenterStage during this consulting period included conducting competitive analysis, writing use cases and design specifications, and delivery of wire frames.Information Architecture, User Interface Design2011 -
This project involved information architecture, usability studies, client content consultation, and project management skills to complete a comprehensive user experience design plan for the Harvard Partners Medical International website.User Interface Design, Information Architecture, Web Design2011 -
I worked closely with the company's executive team and advertising agencies, conducted extensive customer interviews and focus groups to gather user details. and delivered design and development specs needed to implement the plans.Information Architecture, Branding, User Interface Design2011 -
These wire frames are a portion of a proposal presented to Expedia and Smarter Travel Media. The goal was to create a compelling, easy to use/understand “one-stop” destination guide and improve visitor's ability to locate compelling deals.Information Architecture2011 -
As Director of User Experience at Gather.com, a social media website, I designed and managed all aspects of Gather.com's information architecture and product planning from their alpha release in 2005 through many product updates continuing in to 2008.Information Architecture, User Interface Design, Web Design2011 -
Orbitz.com award winning cruise booking engine designInformation Architecture, Web Design, Interaction Design2011 -
design and architecture for Gateway.comCreative Direction, Information Architecture, Web Design2011 -
Yahoo Travel vacation booking interaction designsWeb Design, User Interface Design, Information Architecture2011 -
NLG, One of the world's largest seller of vacation packages, required a self-service extranet for hotel partners to update and manage room rate and inventory information.Creative Direction, Information Architecture, Web Design2011 -
brand and company website design, Brand roll out and strategy.Branding, Information Architecture, Web Design2011 -
Openlist came to me for a brand strategy, logo design, supporting site graphics, and to consult on the overall site and search user experience architecture.Branding, Information Architecture2011 -
For CIDC I provided competitive analysis, information architecture, and led a team of designers and developers through the redesign of their core online casino game platform interface.User Interface Design, Information Architecture, Software Architecture2011
